From January 31 to February 2, JTB Communication Design (JCD), which offers various communication services as part of the JTB Group, and the Converting Technical Institute will hold the first ever WELL-BEING TECHNOLOGY (WellTech) trade fair at the Tokyo Big Sight.
WellTech is a comprehensive exhibition for products and services that are near and dear to people. Focusing on “creating an environment for well-being,” the event will provide opportunities for collaboration and communication among people involved in business development, product development, and design throughout a wide range of industries, including materials, spatial design, sensing technology, and robotics.
For the inaugural event, 44 exhibitors will fill 40 booths to showcase products and services that appeal to the five senses. At the Well-Being Lab’s “Look, Touch, Experience” exhibit area, visitors can discover the latest information on services that utilize generative AI, cognitive sensing devices known as Brain Tech, and a hackathon centered on prolonging well-being.
Osaka University Professor Tsuyoshi Sekitani and Mazda’s Kenta Kubo will give keynote speeches regarding development and the latest trends of well-being perspectives in the flexible electronics and automotive industries. Keio Technical University Graduate School’s Takashi Maeno, a leading expert in well-being research, will discuss how to design products and services that shine a light on well-being, along with specific examples of homes, community buildings, AI, and education that bring joy to people.
On February 1 at 4pm, a networking party will be held in the venue for industry professionals. The party aims to promote interactions between different industries and professions through new business opportunities and collaborations with industry-leading researchers and companies that are engaged in the development of well-being products and services.
In order to focus on well-being at the venue, desks and chairs made from scrap wood will be installed on the WellTech Stage, as well as in rest areas with the cooperation of SEMBA, which supports the creation of commercial, school, and office spaces.