Ms Kanda Uno at Opening Event
To welcome the impending shopping season at the end of the year, the jewelry fair “JAPAN JEWELLERY FAIR(JJF) 2012″ will begin on 28th August.
JJF is a tradeshow jointly organized by the Japanese Jewelry Association and the UBM, which has hosted the world’s largest Hong Kong Jewelry and Gem Fair.
Coming to its 20th anniversary this year, 19 countries and regions will be exhibiting and there will be an increase of 394 companies showcasing from the previous year.
For the opening event, Ms Kanda Uno who has been nominated as the ambassador of jewelry will make an appearance. She will make public ETERJOURS, a Christmas mode that she has designed herself.
The president Mr Eve at UBM, the company that organized it, commented: ”The JJF is a very good place for business discussions because of it’s timing before the sales wars and Christmas, but at the same we really want to make it of practical use to those that attend to get a glimpse at the latest trends. That’s why it’s necessary to have a high variety of fashion and bridals, including unusual industries, to capture the many sides of jewelry. For the attendees the JJF shouldn’t just be a place where exhibitors gather and sell and handle their goods, they should see it as an event where they can get a lot of valuable and beneficial information.”
