Luma Release Their New Range of Highly Engaging and Interactive Technology Products

YrMirror 5 194x300 Luma Release Their New Range of Highly Engaging and Interactive Technology Products Exhibition NewsDigital experience agency Luma are officially launching their new ‘Yr’ brand of off-the-shelf event solutions, with an online launch campaign and official launch party set for the end of next month. The digital experience agency chose the Event Production Show to be their event of choice for the public launch of their exciting new ‘Yr’ product range of highly interactive event solutions and will also be exhibiting at Confex next week.

The introduction of the interactive product range for events follows the success of the YrWall digital graffiti wall in 2009. Products featured within this exciting and innovative new range include the YrMoves augmented reality dance experience, and the YrMirror digital content delivery which now features gesture based controls for increased user interaction.

The Yr brand has been developed as a way of differentiating the off-the-shelf event solutions from the company’s other area of business – bespoke interactive solutions for event, experiential, and retail environments. The dynamic and striking branding is a representation of the engaging and interactive nature of the products, and the full range can be seen on the new Yr website at www.thisisluma.com/yr.

Tim Williams, Commercial Director of Luma, said the following; “We are hugely excited to launch the new products and branding, and were very pleased at the great response our products received at the Event Production Show.”

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