The Global Association of the Exhibition Industry, UFI, announced on February 6th its creation of a South-American office as a new chapter after opening its chapters in Europe, the Asia-Pacific, the Middle East and Africa. The chapter is founded with the aim of improving the South American’s influence on both the global economy and the International exhibition industry.
Mr. Xianjin Chen, UFI President, signed a memorandum of understanding with Mr. Andrés López Valderrama, the president of the Asociación Internacional de Ferias de America (AFIDA).
The two organizations agreed to work together for the continuous expansion and growth of the exhibition industry in the South American region and for a further effort to promote and support its members of the organizations.